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EXHIBIT 10.2

 

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September 11, 2009

 

Christopher Reed

Reed’s, Inc.

13000 South Spring Street

Los Angeles, California  90061

 

Source Capital Group, Inc. Proposed Offering Engagement Letter

 

 

To Mr. Reed:

 

The purpose of this engagement letter is to set forth the terms pursuant to which Source Capital Group, Inc. whose address is 276 Post Road West, Westport, CT 06880 (hereinafter referred to as “ Source ” or “ SCG ” or “ Dealer Manager ”) will act as the sole exclusive placement agent and financial advisor for a proposed issuance, or series of issuances, of registered or unregistered equity and/or debt securities (“ Proposed Offering ”) of Reed’s, Inc., 13000 South Spring Street, Los Angeles, California  90061 (collectively, with its subsidiaries and affiliates), (hereinafter referred to as the “ Issuer ” or the “ Company ”), in connection with a “ Registered Direct Offering ” and/or sale of up to $1,500,000 from an effective Form S-3 registration statement.

 

The terms of our agreement are as follows:

 

1.     The Issuer hereby retains and engages Source, for the period beginning on the date hereof and ending on September 30, 2009 , unless sooner terminated pursuant to the terms of this engagement letter agreement (the “ Engagement Period ”), to act as the Issuer’s sole exclusive placement agent, financial advisor and/or dealer-manager in connection with the Proposed Offering.  The compensation for acting as the exclusive sole placement agent to the Issuer and conditions of Source’s engagement is stated hereunder.  During the Engagement Period and as long as Source is proceeding in good faith with activities in connection with the Proposed Offering, the Issuer agrees not to solicit, negotiate with or enter into any agreement with any other source of financing (whether equity, debt or otherwise other than bank financings or financings in connection with strategic alliances), any placement agent, financial advisor, dealer manager or any other person or entity in connection with  the Proposed Offering, as the case may be.

 

2.     In consideration for its services in the Proposed Offering, Source shall be entitled to a cash fee equal to 8% of the dollar amount received by the Issuer in connection with a Proposed Offering (the “ Financial Advisory Fee ”).

 

3.     The Issuer shall be responsible for and pay all expenses relating to the Proposed Offering, including, without limitation, all filing fees relating to any registration statement required by be filed as part of the Proposed Offering of and any filing fees relating to the review of the Proposed Offering materials by the Financial Industry Regulatory Authority, Inc. (“ FINRA ”); all fees and expenses relating to the listing of such Shares on the exchange where the Common Stock is (or will be) listed; all fees, expenses and disbursements relating to the registration or qualification of the Shares under the “blue sky” securities laws of any states or other jurisdictions; the costs of  mailing and printing all of the Proposed Offering documents, Registration Statements, Prospectuses and all amendments, supplements and exhibits thereto and as many preliminary and final Prospectuses as Source may reasonably deem necessary; the fees and expenses of the Issuer’s accountants and the fees and expenses of the Issuer’s legal counsel and other agents and representatives.

 

 

 

Members FINRA & SIPC

276 Post Road West, Westport, CT  06880

www.Sourcegrp.com

 

 

 


 

 

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4.     During the 45-day period prior to the filing of the Registration Statement, if applicable, with the Securities and Exchange Commission (“ Commission ”), and at all times thereafter prior and following the effectiveness of such Registration Statement, the Issuer and its officers, directors and related parties will abide by all rules and regulations of the Commission relating to public Proposed Offerings, including, without limitation, those relating to public statements (i.e., “gun jumping”) and disclosures of material non-public information.

 

5.     The Issuer shall supply Source and its counsel, at the Issuer’s cost, with bound volumes of the Proposed Offering materials within a reasonable time after the closing of the Proposed Offering (the “ Closing ”).

 

6.     The Proposed Offering shall be conditioned upon, among other things, the following:

 

(a)     Satisfactory completion by Source of its due diligence investigation and analysis of: (i) the Issuer’s arrangements with its officers, directors, employees, affiliates, customers and suppliers, (ii) the audited historical financial statements of the Issuer as may be required by the Act and rules and regulations of the Commission thereunder for inclusion in the Registration Statement, if applicable, and (iii) the Issuer’s projected financial results for the fiscal years ending December 31, 2009 and December 31, 2010;

 

(b)     The continued listing of the Common Stock on its current exchange or migration to a higher exchange (“ Trading Market ”);

 

(c)     Source shall have received from outside counsel to the Issuer such counsel’s written opinion, addressed to Source, dated as of the Closing, in customary form and substance reasonably satisfactory to Source;

 

(d)     FINRA shall have raised no objection to the fairness and reasonableness of the terms and arrangements of this Agreement. In addition, the Company shall, if requested by Source, make or authorize Source’s counsel to make on the Company’s behalf, an Issuer Filing with the FINRA Corporate Financing Department pursuant to FINRA Rule 5110 and pay all filing fees required in connection therewith.

 

(e)     Prior to the Closing, the Company shall have furnished to Source such further information, certificates and documents as Source may reasonably request, including customary audit comfort letters (all opinions, letters, evidence and certificates mentioned above or elsewhere in this Agreement shall be deemed to be in compliance with the provisions hereof only if they are in form and substance reasonably satisfactory to counsel for Source);

 

(f)     Any Proposed Offering shall fund through an escrow account established by Source and paid for by the Issuer; and

 

7.     Upon consummation of a Proposed Offering, if any, Source shall not be granted the right of first refusal (“ Right of First Refusal ”) on any and all subsequent offerings by the Issuer.

 

8.     The Issuer represents and warrants to Source as follows:

 

(a)     The Issuer has the requisite corporate power and authority to enter into and to consummate the transactions contemplated hereunder and otherwise to carry out its obligations hereunder. The execution and delivery of this Agreement by the Issuer and the consummation by it of the transactions contemplated hereby have been duly authorized by all necessary action on the part of the Issuer and no further action is required by the Issuer, its board of directors or its stockholders in connection herewith.  This Agreement has been duly authorized and executed by the Issuer and, when delivered in accordance with the terms hereof and thereof, will constitute the valid and binding obligation of the Issuer enforceable against the Issuer in accordance with its terms except (i) as limited b


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